Serena & Lily digital marketing

My first-ever copywriting gig. I worked with a small but mighty creative team to bring editorial-style storytelling to things like emails, landing pages, and product copy. And I learned just about everything I know about the craft in the process.

Role + Company
Copywriter · Serena & Lily

Team
Frank Kofsuske · Creative lead

Anna Payawal · Creative lead

Santiago Giraldo · Design

Georgina Lee · Design

Katie Miller · Design

Andrea Mota · Design

Kaela Soohoo · Design

Trade landing page

CRM emails

Product copy